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Tour of Nike's headquarters

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The pitch for the original Nike logo.Drake Baer / Tech Insider

Nike World Headquarters in Beaverton, Oregon, is as much a museum as an office. 

There are all sorts of artifacts from Nike's 51 year journey to becoming one of the most dominant shoe companies on Earth. 

We went on a tour of the campus last week.

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Nike had a bunch of reporters come out for the reveal of the Untouchable Vapor II football cleat. Tech Insider interviewed designers at the Nike Football facility ...

Nike had a bunch of reporters come out for the reveal of the Untouchable Vapor II football cleat. Tech Insider interviewed designers at the Nike Football facility ...

Drake Baer / Tech Insider

Then took a bus to Nike's main campus.

Then took a bus to Nike's main campus.

Drake Baer / Tech Insider

Given that it was winter in Oregon, we got wet.

Given that it was winter in Oregon, we got wet.

Drake Baer / Tech Insider

The buildings on the Nike campus, we learned, are named for athletes that signed Nike endorsement contracts. Athlete's have been a huge part of brand building. Take, for example, runner Steve Prefontaine — who helped make jogging (and jogging shoes) a trend back in the 1970s.

The buildings on the Nike campus, we learned, are named for athletes that signed Nike endorsement contracts. Athlete's have been a huge part of brand building. Take, for example, runner Steve Prefontaine — who helped make jogging (and jogging shoes) a trend back in the 1970s.

Drake Baer / Tech Insider

Quite naturally, the Prefontaine Building has tons of gear from the guy who once held seven different American track records at the same time.

Quite naturally, the Prefontaine Building has tons of gear from the guy who once held seven different American track records at the same time.

Drake Baer / Tech Insider

We began by learning about Nike's mission statements — the current one is to "bring inspiration and innovation to every athlete in the world."

We began by learning about Nike's mission statements — the current one is to "bring inspiration and innovation to every athlete in the world."

Drake Baer / Tech Insider

We moved on to artifacts from Nike's origin story, like cofounder Phil Knight pitching cofounder Bill Bowerman on sourcing shoes from Japan.

We moved on to artifacts from Nike's origin story, like cofounder Phil Knight pitching cofounder Bill Bowerman on sourcing shoes from Japan.

Drake Baer / Tech Insider

This was the original Nike logo.

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